Helping employees stay informed in a changing automotive market
By SG Fleet | 05 October 2026
Exclusive webinar with Toyota
With vehicle technology evolving rapidly and more models entering the market than ever before, many employees are looking for trusted information to help them make informed decisions about their next vehicle.
As part of SG Fleet's commitment to supporting employers and their employees, we regularly partner with leading manufacturers to deliver educational webinars that provide direct access to industry expertise and insights.
Recently, we teamed up with Toyota to host an exclusive employee webinar led by Kenneth Valenton, Toyota's Senior Product Knowledge Facilitator. The session explored the future of motoring, emerging vehicle technologies and some of the key considerations shaping vehicle choice today.
Understanding the importance of choice
One of the key themes discussed during the session was the importance of providing drivers with options as vehicle technologies continue to evolve.
Kenneth shared Toyota's perspective on electrification and the company's multi-pathway approach, recognising that every driver has different needs, lifestyles and driving requirements.
As Kenneth explained:
"Every customer has their own unique life, their own unique circumstances, the way they work and the way they live."
For attendees, the discussion provided valuable context around the different technologies available in market today and the factors that may influence vehicle choice.
Addressing common questions about electrified vehicles
The webinar also explored one of the most common areas of interest among employees considering an electric or hybrid vehicle: battery technology.
Kenneth shared insights into Toyota's approach to battery development, testing and long-term durability, helping attendees better understand how battery performance is managed throughout the life of a vehicle.
The discussion provided an opportunity to address common questions around battery longevity, reliability and the ongoing evolution of electric vehicle technology, giving employees greater confidence as they evaluate their options.
Direct access to manufacturer expertise
One of the most valuable aspects of the session was the opportunity for attendees to engage directly with Toyota and ask questions in real time.
From emerging vehicle technologies to upcoming trends in the automotive market, the interactive discussion allowed employees to gain insights directly from a leading manufacturer and better understand the factors shaping the future of mobility.
These opportunities for direct engagement form an important part of SG Fleet's employee education and awareness program, helping employees access trusted information and make more informed vehicle decisions.
Supporting clients through education and engagement
The Toyota webinar is one example of how SG Fleet works with leading manufacturers to create meaningful engagement opportunities for clients and their employees.
By combining industry partnerships with education and awareness initiatives, SG Fleet helps organisations enhance their employee benefits offering while ensuring employees have access to the information and support they need to make confident vehicle choices.
Bring more value to your employee benefits program.
Discover how SG Fleet can support your people with novated leasing and employee benefits solutions.
Speak with our team today